Utilizing a single source of truth, this image symbolizes the transformation and clarity brought by centralizing customer data.

How to Gain Intentional Success in Your Business

What do I mean by intentional success?  I’ve worked for many great companies over my career, and I’ve seen varying definitions of business success.  In my experience, simply achieving or surpassing your targets isn’t a cause to pop open the champagne – not in and of itself.  That’s because you’ve just raised the bar, and the expectation is to do what?